Talking about overarching themes: we have seen our 2021 ‘Be Like Water’ leitmotiv resonating very well with both our clients and our own professionals, to the extent that we prolonged the theme for another year through the slight variation of ‘Being Like Water’ in 2022. It was a plea to apply technology to make businesses more agile, adaptive, responsive, resilient, and creative – all necessary in the era of Uncertainty2 in which the economy, society, and technology potentially change overnight, again and again.

And although 2023 promises to be yet another unpredictable year – with ‘Being Like Water’ arguably more relevant than ever – we felt the current technology business context needs a new theme, a new motto. With ‘Right the Technology, Write the Future’, we make “a call to action” to be respectful of the increasingly scarce resources we have at our disposal. We believe the challenge is in selecting the right technology solutions and innovation initiatives that not only contribute best to the organizational future but also have a clear, positive societal impact. Furthermore, as innovative technology itself tends to be quite hungry for energy and other scarce resources, we suggest IT people drink their own champagne, and be both more frugal and more creative in choosing the resources they really need: this is all about righting the technology, for better futures.

Upcycling is one of the best ways to achieve this, reusing existing solutions and technology to create something of higher quality or value than the original. In fact, we decided to apply the concept of upcycling to this year’s TechnoVision as well. You will recognize many of your favorite technology trends from last year, as they are still highly relevant – but they’ve been upgraded with the latest insights, use cases, and technology examples.